Grow-vember campaign raises funds, awareness for men’s health

By Contributor
November 3rd, 2016

There is something hairy about November that will soon be cropping up on the faces of men across the region.

The Canadian Cancer Society is challenging men in the Southern Interior to raise vital funds and awareness for men’s health, in particular prostate and colorectal cancer, by taking part in Grow-vember.

The annual health campaign focuses on men’s cancers that occur “below the belt,” according to Valerie Rossi, Annual Giving Coordinator.

Participants start clean shaven on November 1st and then let their moustaches grow throughout the entire month of November. The hair-raising campaign has men tracking not only their personal hair growth but funds raised for their efforts.

The moustache becomes the ribbon for men’s health, and those spotted touting one are showing their commitment to the cause,” Rossi explained. “Much like running or walking for charity, the men of Grow-vember commit to growing a moustache for 30 days and set their own fundraising goals individually or as a team.”

It’s simple to register. Participants can visit http://convio.cancer.ca/goto/growvember to access the Southern Interior Grow-vember Challenge.  The online fundraising page can be distributed through social networks of friends, families, and co-workers. This allows anyone to make a contribution toward men’s health designated cancer research projects via donation through credit card on the secure site.

“We know that men generally don’t like to talk about their health and that’s why it’s even more important to highlight this campaign,” added Rossi. “The fact remains that prostate cancer is the most commonly diagnosed cancer among Canadian men.”

In 2016, it’s estimated that approximately 21,600 Canadian men will be diagnosed with prostate cancer, and about 4,000 will die from the disease, according to the Society’s newly released 2016 cancer statistics.

For further information, please call Rossi at 250-364-0403 or email her at vrossi@bc.cancer.ca. Please like the West Kootenay Boundary Canadian Cancer Society Facebook page to stay connected to the local Society office.

Why join the hair-growing movement?

Statistics for B.C. make that very clear.

In 2016:

  • An estimated 3,300 men will be diagnosed with prostate cancer

  • An estimated 1,800 men will be diagnosed with colorectal cancer

In 2016:

  • An estimated 560 men will die of prostate cancer

  • An estimated 670 men will die of colorectal cancer

Thanks to generous donations, research and improved treatments over the years, the death rates for both cancers have been declining (Prostate by 3.1 per cent  per year between 2003 -2012 and colorectal by 2.3  per cent per year between 2004 -2012)

Categories: General


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